We are Assaf Foundation

Patronage Members

His Highness (H.H.) Mahmoud Salah-Al-Din Assaf (Prince of Keserwan, Mamluk Sultanate of Salahadin) 

began his bilingual academic studies at King Khalid International School in Saudi Arabia, a High School of American Curriculum standards (2004).

He is a hereditary Royal Prince of the 7th century Assaf Dynasty (Banu Assaf, “Assaf” a Persian word meaning “genuine”) of the Mamluk Sultanate of the Persian Keserwan of Mount Lebanon (from 1306) and of Tripoli (from 1585). His long dynasty is one of the oldest of all Middle East.

He began his diplomatic career as Cultural Environment Trainer for the government contractor Akima based in Fort Irwin California (2008-2010), later promoted as Diplomatic Support Officer, providing expert translations and research for foreign relations (2013).

He served as Diplomatic Liaison and Interpreter, as a US Army Brigade Commander appointed at Fort Hood Texas, working in the Middle East (2013-2015), facilitating bilateral cooperation between Senior Command and Iraqi Diplomats.

In philanthropy he serves as: Ambassador at Large of the UN-registered Brotherhood of Dragons (since 2015) based in Vienna, holding Observer status in the UN Economic and Social Council, with diplomatic status and established diplomatic relations with the European Union and African Union; Humanitarian Ambassador for the World Service Authority (WSA) of the UN-registered Universal Human Rights Organisation (since 2016) founded in 1954 based in Washington DC, operating the successful World Citizenship Passport program. “Expanding his career into university management, he serves as Director of Education Services for multiple university-level educational institutions in the Middle East and Gulf Region, including for Sastra Angkor Institute (SAI) in Cambodia (since 2016), and the Peaceful Mind Foundation in India (since 2017).

He was also Senator of Middle East Peace Program (from 2013 to 2016). Nowadays, His Highness is President of the Bactakleen BioTechnology for Anti-bacterial Nano Technology treatment system (since 2017), developing public health systems for supporting humanitarian socio-economic projects worldwide and Vicepresident of City University as well as Director General of MENA.

His Excellency (H.E.) Sir Manuel Freire-Garabal y Núñez Ph.D.H, FRAS, FRSA, FRAI,

(Santiago de Compostela, 1995) is a Spanish lawyer, diplomat, journalist and academic.

He is Graduated in Law in A Coruña University (2013-2017), Graduated in Journalism at the National Journalists Association of Cuba in Exile (2013-2017) and MBA in “International Construction Management” at European University of Madrid (2017-2018).

He made different courses and specializations in business, management, health or security from Wharton, MIT, INSEAD, Yale, New York University, Berklee, Columbia, ESSEC, Harvard, Indian School of Business, London Business School, Princeton, Stanford or The Johns Hopkins University, between others.

He received in 2019 the Honorary Doctorate (Honoris Causa) in Human Rights and Diplomacy by the ASEAN University International (Indonesia) and Honorary Doctorate of Philosophy in Environmental Peace by Noble International University (USA).

In 2016 he started in the field of Law research about family law and private property. Since his beginnings in the academic field, he became a member of several academies and received more than twenty international awards.

Nowadays, he works in Higher Education in university as Associate Professor and Vicepresident of Communications at ASEAN University International as Visiting Professor and Advisor to the Pranab Mukherjee Chair for Sustainable Development, Research, Skill Advancement and Education at ICFAI University as well as Advisor of IIC University and of City University Group.

He is the Chairman and Founder of Al-Khalifa Business School, an associated University and Business School that has become one of the best companies for the future of online education, referenced in Forbes as “The global challenge for 21st-century online education”. AKBS has the support of some of the best investors and UHNW of the World with headquarters in the Middle East and the United States of America.

He has been contributing to education in media trough Official blogs of universities like Harvard University, Yale, University of California-Berkeley, University of Southern California, Indiana University or Oregon University Online and press like MSNBC, The Times of India and The Economic Times; or companies like Microsoft in the website of Education.

He is an elected fellow of the Royal Asiatic Society, the Royal Society of Arts and the Royal Anthropological Institute of the United Kingdom and he has been knighted and honored by different churches, religions and representatives for service to the monarchs and heads of countries.

Sir Manuel is an advisor of some Princes and Royal Houses around the World as well as an Honorary Ambassador of different organizations related to the United Nations. Since July of 2018, he is the President of the Private Council of the Prince Mahmoud Salah Al-Din Assaf, one of the most ancient Royal Families of the Middle East.

Since 2019, he is a contributor of Le Monde and Le Figaro. He published 8 books with 24 years old and has been featured and Interviewed as an author in media like Forbes, Cosmo, CNBC, CBS, ABC or Fox News.





Villa Madi, Majdalyoun, 1600 Saida, LEBANON